The Future of Health Insurance: Four IT Trends Restructuring the Industry Details in a New Report from IT-Tech Research Group
As health insurance companies face greater demand for higher costs, policy changes, personalized care, newly released reports from the Information Technology Research Group, the future of health insurance, and the key trends shaping the industry. Details of the global IT research and advisory company are detailed in the report that insurers can strengthen trust, achieve better results and create long-term value, aligned with a quadruple AIM framework that helps improve patient experience, improve population health, reduce costs and support healthcare providers.
Toronto, September 22, 2025 /PRNewswire/ – Rising healthcare costs, policy changes, and increasing demand for personalized care are forcing major changes in the health insurance industry. Recently published resources from the Info-Tech Research Group report that many providers still rely on outdated processes and limited personalization, risking delays. To help insurers meet these requirements, the global IT research and advisory firm has released The Future of Health Insurance Trends report, designed to help industry IT leaders integrate technology into core business operations.
Info-Tech's findings highlight that insurers need to use advanced technology to provide personalized care to strategic enablers from the role of support to strategic enablers. As the service fee model replaces a value-based framework, the company says it is important to align its operation with new care delivery standards and address health care inequality in order to ensure fair access and better outcomes for its customers.
“The future of health insurance relies solely on more than technology,” said Sharon Auma-Ebanyat, research director at Info-Tech Research Group. “Insurers need to follow a quadruple AIM framework consisting of improving patient experience, strengthening population health, managing costs and supporting healthcare providers, which should be used as a strategic enabler to provide personalized, preventative, and equitable care.”
Info-Tech Research Group: Key trends in shaping health insurance
Building on nearly 30 years of advice to CIOs and IT leaders, the Information Technology Research Group is based on experience to identify four important trends that change health insurance. The trends highlighted in the future of Info-Tech's Health Insurance Report detail how insurers apply technology, data and incentives to provide more personalized, safe and cost-effective care.
The company advises that by understanding and adopting these four trends, health insurance companies can strengthen consumer trust, improve health outcomes, and position themselves for long-term success.
Trends: Precision medicine and the use of genomic data. Insurers are increasingly applying genetic data and advanced analytics to assess individual risks and tailor care plans. This shift, outlined in the company's trend reports, allows for previous interventions, targeted prevention strategies and reduced long-term healthcare costs. Trends: price transparency and member empowerment. Transparent pricing is the provision of clear and accessible information to consumers to make informed decisions. This shift will help insurers build trust, increase customer satisfaction and increase competitive advantage in busy markets. Trends: Wellness Programs and Wearable Device Refunds. Programs that reward healthy behaviors, such as activity tracking and preventive screening, motivate members to stay healthy. By expanding these initiatives, insurers can not only help improve overall population health, but also help reduce claims, reduce costs and promote active engagement with health plans. Trend: Blockchain technology. Safe, Decentralization Insurance companies use ledgers to manage patient data, streamline and prevent claim processing scam. Blockchain ensures data integrity, reduces management errors, and enhances privacy and compliance across the healthcare ecosystem.
The strategies and trends outlined in the new Info-Tech report detail how insurers can translate traditional operations into digital, patient-centric models. Beyond improvements in efficiency and personalization, the company's resource insights show how it aligns with Quadruple AIM and leverages its advanced technology position to provide equitable care for all members, strengthen trust and leverage providers to create long-term value.
For exclusive and timely commentary from healthcare industry expert Sharon Auma-Ebanyat, as well as full access to future health insurance, contact pr@infotech.com.
About Info-Tech Research Group
Info-Tech Research Group is one of the world's leading research and advisory companies, serving over 30,000 IT and HR professionals. The company produces fair and highly relevant research and provides advisory services to help leaders make strategic, timely and informed decisions. For nearly 30 years, Info-Tech has partnered closely with our teams to provide everything they need, from actionable tools to analyst guidance, ensuring that organizations have measurable results.
For more information about the Info-Tech department, see McLean & Company. Buy HR Research and Advisory Services, Software Insights.
Media experts can register for unlimited access to research through IT, HR, and software, and hundreds of industry analysts through the company's Media Insider Program. To access, please contact pr@infotech.com.
For more information about the Info-Tech Research Group, visit infotech.com and connect via LinkedIn and X to access the latest research.
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