Real Chemistry launches healthcare first AI search solution
Real Chemistry, a leader in AI-driven insights and marketing communications in the healthcare sector, today announced the launch of HealthGeo, an AI search solution dedicated to Life Sciences Communicators and Marketers, helping teams monitor, manage and shape science, story and reputation frameworks.
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AI searches have an increasingly impact on healthcare conversations, from HCP to patient education, so life sciences organizations need to actively manage and monitor how they are portrayed within these systems. Real Chemistry's HealthGeo gives businesses a clear window into the output, bias, gaps and potential misinformation generated by widely used LLMs such as ChatGpt and Gemini. HealthGeo guides healthcare brands on their journey from SEO to Generative Engine Optimization (Geo) to ensure that key audiences receive accurate, timely proof-based information about their products and treatment areas. Real Chemistry's deep expertise and understanding of healthcare audiences allow businesses to predict how these subtle audiences will engage and respond to content.
“How to find health information today is changing at unprecedented rates as AI search replaces traditional search engines. HealthGeo helps clients take action by showing AI exactly what the science, brand and what to do about it.”
HealthGeo features a healthcare-optimized AI stack that follows Real Chemistry's privacy and uses advanced prompt engineering, multi-model orchestration, and proprietary sentiment analysis to provide accurate and practical intelligence, including:
LLM Perception Mapping: A centralized view of how companies, products and treatment sectors are represented across major LLMs. Detection of risk and misrepresentation: Early identification of hallucinations of LLM output, outdated data, inconsistent tones, and reputational red flags. Competitive benchmark: Quantify AI shares for voice, tone and brand positioning compared to key competitors. Action Ready Playbook: Recommendations to align brands, medical, communication and commercial efforts with the logic of evolving language and generation AI.
Unlike general-purpose AI tools, HealthGeo is tailored to the nuances of healthcare, turning the output of the model into strategic response insights based on the context of accuracy, risk and competition. The launch of HealthGeo reinforces substantial chemistry's commitment to developing safe, ethical, and impactful AI solutions intended for the healthcare industry. Please contact i2marketing@realchemistry.com for more information.
About the true chemistry
Real Chemistry is a trusted partner of the world's most successful life science and healthcare companies. As a leading provider of AI-powered audience analytics and insights, we help the healthcare industry better understand, reach and engage patients and experts in creating human-centered healthcare experiences using bold ideas. More than 2,000 experts in life sciences, marketing communications and technology, fixed in our culture of innovation and endless creativity, enable modern medical therapy, allowing them to enhance their potential, meet and surpass them. For more information, please visit www.realchemistry.com.
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